Cheers! HGTV star Christina Haack celebrated the launch of her dream-come-true champagne brand, Clé Cachée, on September 29, 2025.
“The Flip Off” star, who has been with HGTV for more than a dozen years, shared on social media that she began filming the show’s second season on the same day her new champagne launched. By her side to toast her huge achievement were her first husband, Tarek El Moussa, and his second wife, Heather Rae El Moussa, who co-star on the show with Haack, as well as her new love, Southern California business executive Christopher Larocca.
Christina Haack Says She Wanted to Create a Champagne She’d Be ‘Proud to Share at My Own Table’
Haack’s “first foray into the world of fine wine” begins with a champagne that she helped to develop with France’s Grand Cru Vineyards in the Côte des Blancs region, according to press materials.Â
“As a true champagne lover, I wanted to create something deeply personal – something I would be proud to share at my own table,” Haack said in a statement. “From the very beginning, I was involved in every step: from grape selection to dosage levels. Clé Cachée is not just a label with my name on it, it’s a champagne I truly love, and I can’t wait to share it with the world.”
“Clé Cachée embodies the elegance, rarity, and authenticity of the world’s finest champagnes,” per a press release about the launch, which noted that it’s “made from 100% Chardonnay grapes, grown on vines over sixty years old.”
In a social media post about the launch, Haack wrote, “Iâve been dreaming about starting a Champagne line for years â manifesting it on a vision board, traveling to the champagne houses in Reims and Ãpernay, tasting, deciding, and finally popping the first official bottle in France.”
Fans and friends celebrated Haack’s achievement in the comment sections of her posts about the launch, including fellow HGTV star Mika Kleinschmidt, who wrote, “Amazing where can I get a bottle girl? Good for youðâ¤ï¸”
Christina Haack Says Her Champagne Came to Fruition After She Set Her Intention With a Vision Board
In April, Haack announced her plans to launch her own champagne line, sharing on Instagram that as she set her intentions for the future by creating a new vision board, her longtime goal of launching her own champagne came together like magic.
âEvery 5 years or so I put together a âvision board,’” she wrote, posting an image of her latest creation. âThis is the vision board I did in October 2024. If youâve never done one itâs a compilation of your dreams and goals. It can be anything and everything. Big goals, small goals, anything that resonates with you.â
Haackâs vision board included a photo of the Eiffel Tower in Paris, the prestigious Veuve Clicquot champagne vineyard, a yacht and a private jet along with words like âbillionaire,â âfrom grape vines to great times,â âmanifest,â and âprotection.â
âWhen you write your goals down and focus on them,â Haack wrote in her caption, âwatch how quickly your life can change. When I did this board I had never been to Paris or Reims (Veuve Cliquot) and I didnât have any plans to go. Within a month not only did I get to go to both â this trip also set the stage for embarking on my own champagne line. Having a champagne line was the BIG goal. As most of you know I love champagne and always have. To have my own fine champagne is legacy level for me.â
Clé Cachée Champagne is Available Online for $99 Per Bottle
Produced with less than 5 g/L of sugar, the press announcement for Clé Cachée describes its taste as “crisp, refined” … and meant to appeal to “modern palates seeking elegance without excess sweetness, while also showcasing the natural character of the grapes.”
Don’t expect to see the champagne everywhere though. The brand will be “offered through an allocation model,” per the press release, to ensure “that a limited number of collectors, restaurants, and enthusiasts will have access to the first release.” Fans can, however, purchase a bottle for $99 on the Clé Cachée website.
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