Sega has teamed up with a company that claims to have synthesised Sonic The Hedgehog’s DNA for a one-of-a-kind statue to be displayed in Tokyo.
Sega has been celebrating the 35th anniversary of Sonic The Hedgehog all year, announcing new merchandise, music albums, a live concert, and a second year of DLC support for Sonic Racing CrossWorlds.
You would think these plans would also include an announcement for the next mainline game, yet Summer Game Fest and all the accompanying showcases came and went without so much as a teaser.
The anniversary itself is this Sunday, on June 21, but Sega’s opted to drum up hype with the announcement of a life-size figure that it’s pretending contains Sonic’s actual DNA… despite the fact that, you know, he’s not real.
Unveiled in a recent YouTube video, the statue looks as if it’s made from the same metallic goo as the T-1000 from Terminator 2 and has the green Chaos Emerald from the games embedded in Sonic’s chest.
‘The ‘Sonic-ness’ that has transcended time has been brought to life in the real world as ‘DNA’ through cutting-edge biotechnology,’ reads a word salad of a video description.
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According to a Sega press release, this comes from a partnership with a company called LOM BABY, which specialises in DNA figures such as this.
‘Based on Sonic’s iconic characteristics such as his ‘blue body,’ ‘super speed that runs at the speed of sound,’ ‘love of adventure,’ and ‘free and cool personality,’ ‘Sonic’s DNA’ has been designed and synthesised,’ explains Sega.
We tried looking into LOM BABY to see what else it’s made, but the official website has nothing but a logo for its Sonic collaboration.
It appears to be a subsidiary of another Japanese company called Transeeds, which describes itself as ‘a science collective comprised of artists, engineers, scientists, and other members, with the theme of ‘the origin of life.’’
Transeeds’ claims to have made actual dragon meat using biotechnology and recreated a non-pathogenic version of the T-Virus from the Resident Evil games, as part of a Capcom collaboration.
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Before you worry that all that nonsense is something Sega is going to try charging people for, the Sonic statue is a one-of-a-kind and isn’t for sale. It exists solely to be displayed at the Sega Store in Tokyo, starting from Tuesday, June 23.
That’s probably for the best since it being life-sized means it would take up a lot of space in your home and be obscenely expensive. We don’t want to imagine how much Sega forked over for just one of these.
Hopefully, an actual Sonic video game will be announced sooner rather than later considering it’s been nearly four years since the release of the last mainline game, Sonic Frontiers.
It has been claimed that a definitive edition of Sonic Frontiers is in the works and someone recently shared photos of a Nintendo Switch 2 version, but Sega’s yet to formally announce it.
Former vice president at Sega Of America Mike Fischer may have also let slip that a remake of Sonic The Hedgehog CD is in development, which would make sense as the next live action Sonic movie, which comes out next April, is drawing some inspiration from that game.
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