Karol G has joined forces with Reebok for a new sneaker campaign as the Colombian pop star launches her sixth studio album this week.
The 2026 Coachella headliner was announced as a Reebok ambassador back in January, and continues to rock retro-style Reebok kicks in a Mexico City campaign. The sneakers also play a major role in her sizzling personal style as she plots the release of No Me Arrepiento de Sentir Tanto on August 7th.
The title translates to “I Don’t Regret Feeling So Much,” and in a recent interview with ELLE, the singer opened up about both vulnerability and confidence. The Colombian superstar’s tour kicked off on July 24th, and her “Viajando por el Mundo Tropitour” run of stadium shows will also feature Latin star Becky G on select dates.
“I’m trying to be increasingly honest with myself, and thus with the people who listen to me.” she told ELLE. “This is an album that opens a door for my fans to a more intimate Carolina—in my room, I have a ritual: I put up little lights, I burn candles and incense. I want people to listen to this new album that’s coming, in their own rooms, and see what comes up for them.”
Karol G is bringing plenty more on the road than just sneakers, as she recently partnered with Casa Dragones on her own tequila and exclusive cocktail recipe, dubbed “200 Copas” to celebrate the game-changing party anthem of the same name. For those interested in adding some sizzle to their summer sipping, “200 Copas” by Casa Dragones can be found at retailers like Total Wine for an SRP of about $105.
In the meantime, Karol G assuredly dances on, opening up about her passion in a separate interview with Hypbeast diving into her favorite Reebok Classics sneakers. “Tropicoqueta is about celebration, connection, and embracing your most authentic self, so it felt very special to bring that energy into this campaign,” she told Hypebeast.
On the heels of her January addition to the Reebok roster, Karol G also spoke of the natural fit between the sportswear giant and her own wardrobe. “Joining the Reebok family felt very natural because the brand has always represented authenticity, individuality, and self-expression. I’ve always believed that style is about showing who you are and feeling confident in what you wear, and that’s something I connect with deeply.” To see Karol G’s vivid live stage presence in person, find 2026 tour dates below.
Karol G 2026 North American Tour Dates:
07/24 – Chicago, IL @ Soldier Field +
07/25 – Chicago, IL @ Soldier Field +
07/29 – Toronto, ON @ Rogers Stadium *
08/02 – Landover, MD @ Northwest Stadium *
08/07 – Las Vegas, NV @ Allegiant Stadium +
08/14 – Los Angeles, CA @ SoFi Stadium +
08/15 – Los Angeles, CA @ SoFi Stadium *
08/16 – Los Angeles, CA @ SoFi Stadium %
08/21 – San Francisco, CA @ Levi’s Stadium *
08/22 – San Francisco, CA @ Levi’s Stadium *
08/26 – Seattle, WA @ Lumen Field *
08/29 – Phoenix, AZ @ State Farm Stadium
09/02 – San Antonio, TX @ Alamodome *
09/05 – El Paso, TX @ Sun Bowl Stadium *
09/06 – El Paso, TX @ Sun Bowl Stadium *
09/12 – Boston, MA @ Gillette Stadium +
09/17 – East Rutherford, NJ @ MetLife Stadium +
09/18 – East Rutherford, NJ @ MetLife Stadium *
09/24 – Atlanta, GA @ Mercedes-Benz Stadium +
09/27 – Houston, TX @ NRG Stadium %
10/02 – Miami, FL @ Hard Rock Stadium +
10/03 – Miami, FL @ Hard Rock Stadium %
10/09 – Tampa, FL @ Raymond James Stadium +
10/15 – Dallas, TX @ AT&T Stadium +
11/06 – Monterrey, Mexico @ Estadio BBVA
11/07 – Monterrey, Mexico @ Estadio BBVA
11/08 – Monterrey, Mexico @ Estadio BBVA
11/13 – Mexico City, Mexico @ Estadio GNP Seguros
11/14 – Mexico City, Mexico @ Estadio GNP Seguros
11/15 – Mexico City, Mexico @ Estadio GNP Seguros
+ = w/ Elena Rose
* = w/ Becky G
% = w/ Greeicy