Amid all the uncertainty and fear surrounding the COVID-19 coronavirus pandemic, it’s oddly refreshing to hear that people are still losing their damned minds over a new cookie.
Supreme, the well-known streetwear company, rolled out a collaboration with Oreo cookies today and even in the midst of a global crisis, fans couldn’t buy them fast enough.
Technically, the cookies are $3 for a pack of three, but hop over to eBay and the price escalation is straight on bonkers. Sellers are offering bundles of the cookies for well over $100. One buyer paid $1,250 for a 12-pack of the cookie while another paid $500 for a single three-pack.
The cookies themselves are red, double-stuffed Oreos with the word “Supreme” imprinted on them in place of the usual Oreo branding. Supreme and Oreo first announced the collaboration in February, and fans went crazy with anticipation.
Critics panned the move, pointing out how the one-time skateboard store’s prices have risen with its fame. And some mocked the partnership and its expected pricing at the time.
Shows how much they know.
Supreme’s not stopping with Oreo. It also plans to sell Supreme Ziploc bags, Speedo goggles, Spalding basketballs, Fujifilm packs, Zippo lighters, and Hanes underwear as part of its 2020 catalog.
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