Masters week isnât just about golf; itâs about a look. Every April, the colors of Augusta National Golf Club â azalea pinks, deep fairway greens, bright whites â start showing up everywhere, including in the latest drops from top apparel brands.
You donât need a badge to tap into that style. From polos to shoes, companies are rolling out Masters-inspired gear that lets golfers bring a piece of Augusta to their own game.
Polos and Apparel Lead the Charge
Bobby Jones takes a more understated route, building its Augusta-themed lineup around varying shades of green. The collection blends classic polos, tailored trousers, and lightweight layers that feel timeless rather than trendy â gear that works just as well off the course as it does during a round.
On the opposite end, Rhoback fully embraces the azalea aesthetic. Its floral-heavy polos and layering pieces are bold, colorful, and unmistakably tied to Masters week. The silhouettes remain traditional, but the prints do the heavy lifting, delivering a look that stands out without feeling overdone.
Johnnie-O continues to carve out its own lane, blending its West Coast identity with Southern-inspired design. The result is a playful mix of floral patterns, bright accents, and easygoing fits, highlighted by details like azalea-themed belts and polos.
Meanwhile, TravisMathew brings a collaborative edge with a limited collection tied to Akshay Bhatia. Subtle greens, floral accents, and lighthearted touches give the lineup a relaxed feel, with just enough Augusta influence to make it seasonal without being over the top.
Footwear Goes Bold With Color and Detail
Reebok leads with its Nano Golf âAzaleaâ colorway, a bright pink-forward look backed by Bryson DeChambeau. Itâs bold, casual, and built for players who want their shoes to make a statement.
Skechers takes a slightly more traditional route, rolling out Augusta-themed versions of its performance models in clean white, green, and gold. The designs are more subtle but still clearly inspired by the tournamentâs visual identity, offering a balance between style and wearability.
Accessories and Equipment Join the Masters Moment
Callaway delivers on both fronts. Its limited-edition Chrome Tour April Major golf balls feature a full floral stripe design, blending performance tech with a distinctly seasonal look. At the same time, its Patrons Welcome apparel collection leans into playful Augusta references, with polos featuring everything from azaleas to iconic concession staples.
Bridgestone takes a different angle, drawing inspiration from Georgiaâs famous peaches. Its Peach Reserve collection pairs muted greens with soft orange tones across golf balls and accessories, creating a more subtle, but still thematic, tribute.
Even hydration gets the Masters treatment. Owala released a limited âZaleaâ bottle featuring pink-and-green floral styling and a textured finish inspired by golf ball dimples â a small but clever nod to the game.
On the premium side, Vessel brings Augusta-inspired colors to its luxury golf bags and backpacks, combining tour-grade materials with clean green, white, and gold finishes. Ghost Golf joins that space with its Patrons Only collection, blending heritage green-and-cream tones with modern performance materials across limited-edition bags, hats, apparel, head covers, and accessories.
And for those who appreciate inside-the-ropes references, Fujikuraadds a playful twist with limited-edition shafts inspired by one of the tournamentâs most famous concessions â the pimento cheese sandwich.
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