Fans have been calling this Strictly star ‘unlikeable’ – I couldn’t disagree more

LONDON, ENGLAND - SEPTEMBER 21: Jaime Winstone attends a VIP Dinner for Primark celebrating the launch of their A/W Collection on September 21, 2026 in London, England. (Photo by Grant Buchanan/Dave Benett/Getty Images for Primark)
Jaime brings an intensity to each performance that no one else this series has shown (Picture: Grant Buchanan/Dave Benett/Getty Images for Primark)

Jaime Winstone has consistently been one of the best dancers on Strictly so far but, for some reason, the public hasn’t got on board.

Celebrity hairdresser Chris Appelton was the first to get the chop last week – and rightly so. His performances lacked any charisma or pizazz for someone who has buckets of both.

But joining him in the bottom two was Jaime, which felt criminal but, sadly, not entirely surprising.

Last night, Jaime and her partner Carlos Gu – the reigning champion with his former partner Karen Carney – placed fourth on the leaderboard for their Viennese waltz to the INXS anthem Never Tear Us Apart.

It was genuinely quite breathtaking and by far one of the best performances of what was otherwise a fairly lacklustre night compared to Movie Week.

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Jaime brings an intensity to each performance that no one else this series has shown; a gift that training alone can’t buy. She has a natural love for the dance floor, the music and, as an actress, the drama.

Her cha-cha-cha to Pretty Woman was bursting with energy – at times maybe too much – and I don’t think I’ve ever seen someone so excited during a first dance as she was during their tango to Donna Summer’s I Feel Love.

If she lands in the bottom two tonight, it’s not just an unfair result – it reeks of misogyny.

I can’t fathom why the public isn’t as engaged with Jaime as I am. She has been nothing but camp, fabulous, determined and clearly has a close bond with her professional partner that feels like it goes beyond the show already.

Looking at the reaction to her last night, among the comments saying how much she’d improved there were others branding her ‘unlikeable’.

I can’t stand the term.

EMBARGOED TO 2050 SATURDAY OCTOBER 3 For use in UK, Ireland or Benelux countries only BBC handout photo of Carlos Gu and Jaime Winstone, during the dress rehearsal for their appearance on the live show on Saturday for BBC1's Strictly Come Dancing. Picture date: Saturday October 3, 2026. PA Photo. Photo credit should read: Guy Levy/BBC/PA Wire NOTE TO EDITORS: Not for use more than 21 days after issue. You may use this picture without charge only for the purpose of publicising or reporting on current BBC programming, personnel or other BBC output or activity within 21 days of issue. Any use after that time MUST be cleared through BBC Picture Publicity. Please credit the image to the BBC and any named photographer or independent programme maker, as described in the caption.
I can’t fathom why the public isn’t as engaged with Jaime as I am (Picture: Guy Levy/BBC/PA Wire)

It essentially means, ‘I just don’t like someone and I don’t have to give – or even have – any reason to justify it.’ It’s also generally a critique reserved for women.

It reminds me of the empty, albeit I’m sure extremely painful, backlash aimed at Anne Hathaway, which was so widely recognised it was even dubbed ‘Hathahate’.

The Oscar-winning actor has never been involved in scandal, has pretty universally loved reputation within the industry, but has had an alarming army of critics who ‘just don’t like her’.

Men are rarely, if ever, tarnished with the same worthless criticism. If they’re not liked, it’s generally because they’ve done something to warrant it, or have a genuinely jarring personality, perhaps.

Jaime is actually one of my favourite contestants on this series. She’s built a credible and highly successful career as an actress – starring in 2:22 A Ghost Story – but was also known in the media as one of the biggest party girls of the 2000s.

LONDON, ENGLAND - FEBRUARY 23: Jaime Winstone attends British Vogue & GQ Celebrate Fashion & Film at Simpsons in the Strand on February 23, 2026 in London, England. (Photo by Alan Chapman/Dave Benett/Getty Images for British Vogue and GQ)
Perhaps she’s been unfairly stained by nepotism (Picture: Alan Chapman/Dave Benett/Getty Images for British Vogue and GQ)

I’ve never met Jaime, but on paper, she is my kind of person – vivacious, fun, and anyone who adores and vocally supports the LGBTQ+ community as much as she does is likely to be a real sweetheart, too.

I don’t know what there is on that list to make her unpalatable to some Strictly fans. I can almost guarantee that if a man turned out the same standard of performances she has so far, they wouldn’t be in the very first bottom two.

Perhaps she’s been unfairly stained by nepotism; her dad, of course, being the great Ray Winstone. There is nothing an actor like Jaime – with a hugely successful parent in the business – can do to avoid being criticised (even if her sister says they had to earn their own way).

To me, Jaime has built a career from her own talent and done so with humility around her upbringing – she hasn’t shied away from who her dad is, but hasn’t leant on him for success either.

For use in UK, Ireland or Benelux countries only BBC handout photo of Carlos Gu & Jaime Winstone during the live show for the BBC1 dance competition, Strictly Come Dancing. Picture date: Saturday September 26, 2026. PA Photo. Photo credit should read: Guy Levy/BBC/PA Wire NOTE TO EDITORS: Not for use more than 21 days after issue. You may use this picture without charge only for the purpose of publicising or reporting on current BBC programming, personnel or other BBC output or activity within 21 days of issue. Any use after that time MUST be cleared through BBC Picture Publicity. Please credit the image to the BBC and any named photographer or independent programme maker, as described in the caption.
Jaime captures everything Strictly is about (Picture: Guy Levy/BBC/PA Wire)

She got my vote last night, and knowing she needs the support, she’s almost guaranteed to get it every week going forward.

I’m not doing it out of pity but because she deserves to be in this contest for much longer than so many others.

Jaime captures everything Strictly is about; she is all of us who throw ourselves onto a dancefloor with total carefree abandon but have never had any actual ballroom training.

You could tell from her Viennese waltz that they worked tirelessly to avoid a repeat of last weekend. I’m almost sure she’ll sail through another round.

But the public can’t just get behind her this week because she was in the bottom two last Sunday; they need to back her because she is bringing so much to this show, so much to that stage, and is truly earning her spot.

If Jaime lands in the bottom two over the painfully clunky Shaun Wright-Phillips and Melanie Walters, it won’t just be a crushing blow.

It will quite clearly expose a problem between Strictly fans and a woman who has done absolutely nothing to deserve being branded ‘unlikeable’ just for the sake of it.      

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