Hailey Bieber brought a dose of Hollywood fun to Wall Street as she celebrated Rhodeâs milestone at the New York Stock Exchange.
On Sept. 5, the 28-year-old model and entrepreneur shared a TikTok video that paid homage to Reese Witherspoonâs Elle Woods in the 2001 classic “Legally Blonde.”
Hailey Bieber Pays Tribute to âLegally Blondeâ in TikTok
In the clip, Bieber donned a pinstripe skirt suit with aviator glasses while holding a vintage New York Stock Exchange yearbook. She lip-synced Elle Woodsâ famous exchange with Warner Huntington III, when heâs shocked to see her at Harvard Law School.
“I’m sorry, are you here to see me?” Warner asks in the original scene. Bieber mouthed Elleâs witty response: “No, silly, I go here.” Warner then reacts, “You got into Harvard Law?” to which Elle, played by Witherspoon, memorably replies, “What, like it’s hard?”
The reference quickly caught attention online, with fans praising Bieber for the playful nod to the beloved comedy. The moment also coincided with Rhodeâs celebration at the New York Stock Exchange following its acquisition by e.l.f. Cosmetics.
Hailey Bieber Celebrates Rhodeâs Success With Style
After posting the video, Bieber was spotted leaving the NYSE building in New York City alongside singer Alicia Keys, trading her TikTok look for a slicked-back bun, black leather heels, and a more traditional power-dressing ensemble.
Just one day earlier, on Sept. 4, Bieber attended Rhodeâs launch at Sephora Times Square in a silver two-piece Donna Karan set from 1996 â the same age as the model herself. “Could never have done it without these 2!!!! We started this journey just us 3 in 2020 and today we launched in Sephora,” Bieber captioned on Instagram, crediting Rhode co-founders Lauren and Michael Ratner for their collaboration.
Throughout her trip, Bieber continued to showcase bold fashion, including a satin blazer-and-pants set in soft peach tones. The coordinated looks underscored her reputation as both a trendsetter and a savvy entrepreneur celebrating Rhodeâs expanding reach.
Rhodeâs Milestone Moment
Rhode, founded in 2020, has quickly become a standout in the beauty world, known for its minimalist branding and focus on skincare essentials. The brandâs acquisition by e.l.f. Cosmetics marks a major step in its growth, and Bieber used her New York appearances to highlight that success.
With a blend of business savvy, fashion statements, and cultural references, Bieber made Rhodeâs Wall Street moment uniquely her own. By channeling Elle Woods, she underscored a message of confidence and empowerment, while spotlighting the beauty brand she has built from the ground up.
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