Las Vegas resort boss says it’s ‘not for those on tight budget’ amid rip-off backlash

LAS VEGAS, NEVADA - FEBRUARY 08: An aerial view of the Wynn Las Vegas, luxury resort and casino, and the Trump International Hotel Las Vegas ahead of the Super Bowl 58 on February 08, 2024 in Las Vegas, Nevada. (Photo by Aaron M. Sprecher/Getty Images)
Whether you want to try your luck at the gambling tables, catch a show or just explore the surrounding desert region, there’s no shortage of things to do in Las Vegas. However, Sin City has recently faced a tourism backlash over the often sky-high prices, with a reported slump in visitor numbers. Now, one CEO recently responded by saying that his resort ‘is not necessarily built for those visiting Las Vegas on a tight budget’ — but claims guests aren’t ‘ambushed with unexpected charges’ and that Vegas is still ‘chock full of low-price options.’ (Picture: Getty Images)
Wynn Las Vegas doesn’t come cheap. The resort, which opened in 2005 (with its sister resort, the adjacent Encore, opening in 2008) boasts 2,716 rooms and an 111,000 square foot casino, as well as fine dining, and night and beach clubs. In the summer, a room will set you back anything from $1,000 (£760) to $8,000 (£6,078) a night, and even in the off season you’ll be paying anything from $375 (£287) to $1,800 (£1,333). (Picture: Getty Images)
However, experts have recently warned that Las Vegas ‘is in crisis’ as tourist backlash grows, with some visitors criticising the city over surging prices and even seeking cheaper alternatives in areas such as New Orleans. With recent figures from Harry Reid International Airport in Las Vegas suggesting the city is currently welcoming 300,000 fewer visitors per month, the CEO argued it’s not Wynn customers driving this. (Picture: Getty Images)
Boss of famous resort in rip-off Las Vegas admits his hotel 'is not for those on a tight budget'
Speaking during a conference call with investors and analysts to discuss the business’s third quarter results, Daily Mail reports Craig Billings said: ‘Wynn Las Vegas is not necessarily built for those visiting Las Vegas on a tight budget. Our customer generally isn’t the customer who focuses on cost alone.’
Billings added: ‘But they are the type of customer who is unrelenting when it comes to value for their dollar. Right? Their expectation of that perceived value could not be higher.’ He went on to say that Wynn customers would more likely pay attention to financial markets than online speculation – adding that while Wynn is not safe from a fall in tourism, ‘We still deliver a whole lot of value’. (Picture: PATRICK T. FALLON/AFP via Getty Images)
He explained that the company had chosen to focus on room rates rather than being full, adding: ‘I think the summer activity, or the summer business environment, has been well publicised, maybe to the extreme here in Las Vegas. Yes, our customer pays a premium room rate, but we don’t want them to feel nickel-and-dimed. So because of that, we haven’t seen that pushback in pricing that others in the market might have, or at least that we’ve seen on social media.’ (Picture: Getty Images)
Billings went on to say: ‘While we are unapologetic about premium pricing, we don’t ambush patrons with unexpected charges, so contrary to what you might expect, our mini bar prices are a fraction of some others in the market.’ He added: ‘We held out as long as we possibly could in charging for parking and really only began to do so when we were at risk of becoming the neighbourhood parking lot,’ he said, telling the meeting that guests still park for free at the resort. (Picture: Aaron M. Sprecher/Getty Images)
LAS VEGAS, NV - APRIL 15: General views of the Wynn and Encore Las Vegas hotels on April 15, 2024 in Las Vegas, Nevada. (Photo by AaronP/Bauer-Griffin/GC Images)
Billings remains optimistic that in spite of Vegas’ recent woes, it’s still very much a go-to destination – and that Wynn is an important part of that. ‘Las Vegas is actually chock full of low-price options and values. It really is,’ he told the meeting. (Picture: AaronP/Bauer-Griffin/GC Images)
‘But historically, it has also been a town where one could escape one’s worries for three days and experience world-class service and beautiful environments. If rates compressed 50 per cent in Las Vegas tomorrow, would we feel that?’ Billings said. ‘Sure we would. But we will always be at a pricing premium and the reason is because we deliver a whole lot of value.’ (Picture: Getty Images)
(Visited 1 times, 1 visits today)

Leave a Reply

Your email address will not be published. Required fields are marked *