Tesla tops sales in Norway where almost all new cars are EVs

(Bloomberg/Kari Lundgren) — Tesla accounted for more than a fifth of new car sales in Norway in August, with electric cars as a whole accounting for 97% of new passenger vehicle registrations.

Tesla models were close to 22% of new car sales in August, with Volkswagen making up about 13%, according to the Norwegian Road Federation. Chinese manufacturer BYD more than tripled the number of cars it registered in the country last month, while Toyota and Volvo monthly sales were well below where they were a year earlier.

Norway became the first country to see EV brands overtake fossil-fuel models in new car registrations in 2020, a surge that was underpinned by incentives ranging from reduced tolls to no or lower value-added taxes. With such a high penetration of electric cars, producers have flocked to the market with about 170 electric-powered models to choose from.

“It will be interesting to see how this develops in relation to the classic brands that Norwegians have traditionally chosen,” the OFV’s Solberg Thorsen said Monday.

Tesla’s Model Y was the most sold model in Norway in August, followed by Volkswagen’s ID.4.

(Updates with most sold car models in final paragraph.)

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