Damian Lillard is back in his Dame D.O.L.L.A. bag. The Portland Trail Blazers star released the official “Gimme Some Love” music video on YouTube, calling it his latest single and the second visual from his new Y.A.G.I. mixtape as he continues his comeback from a torn Achilles.
Damian Lillard’s New ‘Gimme Some Love’ Music Video Explained
The new clip lives on Lillard’s official YouTube channel under his rap name, Dame D.O.L.L.A., and runs a little over two minutes.
On X, Lillard framed the drop as a major moment for the project, noting that “Gimme Some Love” is the second video from his Y.A.G.I. mixtape and shouting out producer Rexx Life Raj, who handled the beat. The song sits in the middle of the nine-track tape, which released October 3 and has been billed as a tight, feature-heavy project from the nine-time All-Star.
Y.A.G.I. – a title built around the idea of finding greatness from within – has been described by reviewers as Lillard’s way of processing the “dark times” of the last few years while leaning on faith, family and his inner circle. The tape follows his 2023 album Don D.O.L.L.A. and continues his run as arguably the most serious full-time rapper among active NBA stars.
Music writers have characterized “Gimme Some Love” as one of the project’s high-energy, victory-lap moments, full of confident bars and braggadocio over booming production. Paired with the new visual, it gives Lillard another polished piece of content to sit alongside earlier Y.A.G.I. videos like “Riq Havoc” and “Homecoming.”
What ‘Gimme Some Love’ Means for Lillard’s Blazers Comeback
The timing of this music video matters. Lillard signed a three-year, $42 million deal to return to the Trail Blazers in July, a reunion that includes a player option and a no-trade clause after his brief stint with the Milwaukee Bucks. He’s coming off a torn left Achilles suffered during the 2025 playoffs, an injury that is expected to keep him sidelined for much – if not all – of the 2025-26 season while he rehabs.
That reality makes his off-court moves more important than ever for staying visible with fans. In September, Lillard returned to downtown Portland for a public event at Pioneer Courthouse Square, speaking to thousands of Blazers supporters as the team prepared for opening night. The “Gimme Some Love” video is another part of that reconnection campaign, giving Rip City something new from its franchise icon even while he’s not on the floor.
Lillard has long balanced his hoops resume — nine All-Star nods, multiple All-NBA teams and the all-time Blazers records for points and made threes — with a serious rap career. Y.A.G.I. marks his latest step as Dame D.O.L.L.A., and this new visual keeps his music narrative moving at the same time his basketball story shifts into a late-career, post-injury chapter back in Portland.
For Blazers fans, it’s also a reminder of what the organization is selling: a veteran star who can mentor younger teammates while still commanding a spotlight big enough to drop rap projects, pack fan events and dominate social feeds without playing a minute. The more his music resonates, the more it reinforces the idea that “Dame Time” is still a brand worth building around once he’s healthy.
Stats, Schedule & Context for Damian Lillard and the Trail Blazers
Key contract and injury notes
- Lillard signed a three-year, $42 million deal to return to Portland in July 2025, with a player option for 2027-28 and a no-trade clause.
- He suffered a torn left Achilles on April 27 during the Bucks’ first-round series against the Pacers and is expected to miss most of the 2025-26 season while rehabbing.
Career resume snapshot
- Career averages: 25.1 points, 6.7 assists and 4.3 rebounds per game.
- Franchise marks: All-time Blazers leader in points (19,376) and 3-pointers made (2,387).
- Accolades: Nine-time All-Star, multiple All-NBA selections, and a 2019 trip to the Western Conference Finals.
These quick details help frame “Gimme Some Love” as part of a bigger picture: Lillard is rehabbing, reconnecting with Rip City and steadily rolling out music tied to a project that doubles as a reflection on his career and personal life.
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