Sydney Sweeney’s lingerie brand SYRN is struggling: ‘her saleability is waning rapidly’

Sydney Sweeney has spent years making her body the biggest part of her brand. We saw it with her problematic American Eagle campaign last year, and she just went strategically nude in a commercial for the sports prediction site, Noviq. In January 2026, she launched a lingerie brand, SYRN (pronounced “siren”). Its website is full […]

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