Wayne Rooney’s planning on ‘smuggling’ banned item into I’m A Celebrity camp, says friend

Mandatory Credit: Photo by James Gourley/Shutterstock (17266893d) Wayne Rooney 'I'm a Celebrity...Get Me Out of Here!' TV show, Series 26, Arrivals, Brisbane Airport, Australia - 09 Nov 2026
I’m A Celebrity star Wayne Rooney reportedly has tactics planned to cope on the reality show (Picture: James Gourley/Shutterstock)

Wayne Rooney’s football pals have revealed the one item he’s trying to sneak into the camp on I’m A Celebrity… Get Me Out Of Here! as they predicted he could ‘snap’ as soon as he gets hungry.

The former England forward is among the famous faces heading to Australia to take part in the ITV reality series this month, in which they will be seen surviving in a jungle camp with limited rations.

Discussing his upcoming stint on the show on The Good, The Bad and The Football podcast, host Paddy McGuinness noted that Wayne had been ‘hammering the training to be on the telly’, adding: ‘When he [was] playing, he never went to that level really, did he? He was never that ripped up when he was playing.’

Wayne’s fellow former Manchester United player Nicky Butt then dubbed him ‘a natural beast’ and confessed: ‘I just want to see him flip. I want to see him snap on the jungle.’

Guest James Nelson-Joyce, the This City is Ours actor who is also friends with Wayne, revealed that the former sports star has already cut out items from his diet to avoid withdrawal on the show, explaining: ‘Well he’s cut the coffee out hasn’t he? He phoned me and said: “I’ve not had caffeine for weeks”.’

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Nicky said he’d also spoken to Wayne ahead of his trip to Australia and the star confessed to him that he was going to attempt to smuggle some pepper into the camp to improve the taste of meals.

MANCHESTER, ENGLAND - NOVEMBER 3: Wayne Rooney, TV Pundit on the side line before the UEFA Champions League 2026/27 League Phase MD4 match between Manchester United and AS Roma at Old Trafford on November 3, 2026 in Manchester, England. (Photo by Richard Sellers/Sportsphoto/Allstar via Getty Images)
The footballer-turned-pundit, pictured here on November 3, has been training hard and cut out coffee ahead of the show – but apparently he’s desperate to have seasoning (Picture: Richard Sellers/Sportsphoto/Allstar via Getty Images)

‘I said, “What are you going to take in?” He said, “White pepper. I’m gonna put it in my band here [in my trousers] and I’m gonna tip it out like that”. And I thought, “You’ll get caught!”’

The fact that Nicky has shared this publicly ahead of the campmates heading into the jungle has, of course, made his failure even more likely now…

With Paul Scholes then slightly perplexed by that choice, Paddy explained that the bland food they eat in there is one of the things that really gets campmates down, seemingly drawing on his experience of talking to fellow celebrities.

Paul, another Man U alumnus, then agreed, ‘I think that’s what gets people the most angry isn’t it, having no food’, before predicting of Wayne: ‘He’s either going to be hilarious or he’s going to flip his lid. He could bang [hit] someone.’

‘No food, no sleep. Mosquito bites. He’s going to snap. He’s ready to snap, isn’t he?’ added Nicky. ‘Either way it will be great. Either way he will be funny.’

The presenting trio then went on to back Wayne going all the way, with Nicky saying he thinks the former Derby County manager ‘could win it’, while Paddy described him as ‘one of the best bookings they’ve had for a while’.

Paul also agreed that he has a good chance of winning the showmbut pointed to stiff competition from any social media stars in the line-up who may bring in big numbers in the public vote, saying: ‘I think he will win it. The only trouble you get those YouTubers and streamers, and they get millions of votes.’

YouTube content creator Angry Ginge was crowned the last King of the Jungle by I’m A Celeb presenters Ant and Dec in December 2025, while Lioness Jill Scott won the show in 2022.

Editorial use only Mandatory Credit: Photo by Ken McKay/ITV/Shutterstock (17167062q) Coleen Rooney, Wayne Rooney 'This Morning' TV show, London, UK - 24 Sep 2026
Wayne’s wife Coleen previously took part on I’m A Celeb, finishing as runner-up in 2024 (Picture: Ken McKay/ITV/Shutterstock)
Mandatory Credit: Photo by James Gourley/Shutterstock (17266893i) Wayne Rooney and guests 'I'm a Celebrity...Get Me Out of Here!' TV show, Series 26, Arrivals, Brisbane Airport, Australia - 09 Nov 2026
He’s already arrived in Brisbane, ready to enter the jungle next week (Picture: James Gourley/Shutterstock)

Wayne – whose wife Coleen Rooney competed on the show in 2024, finishing as runner-up to McFly singer Danny Jones – will reportedly be in the jungle with stars including Gavin and Stacey actress Joanna Page, YouTuber Sharky, Kaiser Chiefs frontman Ricky Wilson, TV presenter AJ Odudu and comedian Leigh Francis.

He was pictured at Manchester airport on Sunday morning, set to head for Australia via Singapore, while TV presenter and wheelchair basketball player Ade Adeptian has already now landed in Oz too.

I’m A Celebrity… Get Me Out Of Here! starts on Monday, November 16, at 9pm on ITV1 and ITVX.

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