WWE legend The Undertaker has amazed football fans after he unveiled a historic new kit for Genoa.
The Serie A outfit revealed an all-new black third kit, the first in the club’s 131-year history.
Instagram @genoacfcThe Undertaker stunned fans as he helped to launch Genoa’s all-new black kit[/caption]
Instagram @genoacfcIt features a gold trim and is part of the club’s ‘Golden Dark Side of Genoa’ campaign[/caption]
This new kit features the usual sponsor symbols and club crest woven in gold on a black background, also complete with a golden trim.
Genoa teased the kit at noon on Tuesday by releasing a video on their social media pages.
The video featured a panning high shot of the city paired with the unmistakable theme music of The Undertaker.
The video then switched to a view of a puddle, before a person in a black leather boot stepped through it.
The next shot saw the silhouette of a figure with an open crown design hat.
The next chime of bells saw the camera swap to a close-up shot of the club’s crest.
And then, three hours later, Genoa revealed a picture of The Undertaker posing in their new kit in all its glory while he rocked a black bandana.
Follow-up images showed off the back and sleeves of the shirt, with the text on them keeping the gold trim seen on the front, while another showed The Undertaker doing a “cut-throat” pose.
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In a statement, Genoa said: “The entertainment, music, artists and sports genre is enriched with the wrestling champion Undertaker.
“He is in the Olympus of ring legends in a beloved and transgenerational sport.”
Reacting to the new kit, one social media user said: “Is Genoa trying to recruit me as a fan? I can feel it.”
A second said: “No idea how this crossover happened but what a kit!”
A third added: “A collaboration we didn’t know we needed.”
Another said: “Things I never thought I really needed to see for 1000.”
The Undertaker – real name Mark William Calaway – retired from wrestling in November 2020 but has made the odd cameo comeback appearance much to fan’s delight.
It is not the first time he has collaborated with football either.
The WWE icon left Cristiano Ronaldo starstruck as he made a shock appearance at a pre-season friendly between Al-Nassr and Al-Hilal.
The Genoa kit is the latest in their “Golden Dark Side of Genoa” campaign, which began last December with Rita Ora as the face of a Golden kit launch for the club’s 130th anniversary.
Genoa stands as the oldest existing club in Italian football and have nine championships to their name, but none since 1924.
They currently sit 17th in the Serie A, having won just two of their 12 matches in the league this season.
Former Manchester City and Liverpool star Mario Balotelli signed for the club last month in a free transfer.