Fake Labubu dolls can be deadly for children, safety watchdog group warns

Fake Labubu dolls can be a deadly hazard to children, the U.S. Consumer Product Safety Commission said in an “urgent warning” issued Monday.


The plush mischievous monster dolls have risen in global popularity over the last year, and they can often be spotted hanging from backpacks and purses.

The dolls, sold by Chinese toy company Pop Mart, are in high demand — making it hard for fans to purchase one. Their popularity has created a number of knockoffs dubbed “Lafufus,” often dols by third-party sellers online and unauthorized retailers.

“These fakes, sold both as plush figures and plush keychains, are small enough for a child to fit the doll in their mouth and block their airway,” the safety commission said in a news release. “CPSC has also received reports of fake Labubu dolls that break apart easily, releasing small pieces that can become choking hazards.”

The Chartered Trading Standards Institute, which represents the United Kingdom trading standards industry, issued a similar warning to consumers last week, saying the toys often break the United Kingdom’s toy safety regulations.

A fake Labubu doll that's missing an eye, foot and hand

A fake Labubu doll

Chartered Trading Standards Institute

The U.S. commission urged consumers to not purchase the fake dolls and to stop using them immediately.

The imitation dolls violate federal regulations for toys with small parts and the commission said it would “continue aggressive enforcement at U.S. ports to block dangerous imports before they reach American families.”

“These fake Labubu dolls are dangerous, illegal, and have no place in American homes,” U.S. Consumer Product Safety Commission Acting Chairman Peter Feldman said in a news release. “No parent should have to wonder if a toy will stop their child from breathing. Protect your children and buy only from reputable sellers.”

The commission offered ways to spot a fake Labubu.

  • Beware of bargains
  • Look for a scannable code on the tag of the doll that should lead to Pop Mart’s website
  • Make sure the doll has nine teeth
  • Check safety labels
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