With the influx of cross-cultural interaction on display during the 2026 World Cup in Los Angeles, free confidential services provided by 211LA are now available for anyone who experiences hate, discrimination, or other human rights violations.
The reporting line is part of a campaign expanding human rights support featuring educational signage, media, and pop-ups as the sporting event draws global audiences.
“Major global events can bring tremendous opportunities, but they can also heighten risks for hate, discrimination, labor exploitation, trafficking and other human rights violations that disproportionately impact vulnerable communities,” Executive Director of the Los Angeles County Commission on Human Relations, Robin Toma, said. “This partnership is about ensuring people know their rights, where to turn for help, and that L.A. County is committed to protecting the dignity and safety of everyone in LA during the World Cup.”
The collaboration between the Los Angeles County Commission on Human Relations and the Los Angeles World Cup 2026 Host Committee is also intended to strengthen long-term civil rights protection infrastructure as the region faces more upcoming major events, including Super Bowl LXI in 2027 and the LA 2028 Olympic and Paralympic Games.
“As Los Angeles County continues to welcome the world and the FIFA World Cup to our region, it’s important residents and visitors have access to resources like 2-1-1 that is easy, safe, and confidential,” said Hilda L. Solis, Los Angeles County board chair and first district supervisor. “We firmly stand against hate, and stay committed to ensuring our communities can safely reach out for support, resources, or remedies while partaking in the excitement and cultural celebrations of the World Cup.”
Multilingual help from trained Care Coordinators is provided from the 211LA LA vs Hate system, led by the Human Relations Commission. The Care Coordinators engage callers with referrals and wrap-around support regardless of immigration status.
Free assistance is available by dialing 211, visiting www.211la.org/humanrights, or emailing human.rights@211LA.org. Anyone can remain anonymous and keep their report confidential.
LAFC players Nkosi Tafari and David Martínez star in public service announcements in English and Spanish. Signage about how residents and visitors’ rights are protected during the tournament will be distributed throughout World Cup event and public spaces.
Family-friendly pop-ups at events throughout June and July will also promote resources and pathways to access services across the county. The community activations at Fan Zones and public watch parties will present educational materials, giveaways, and interactive activities to residents and visitors.